Hasty Pudding Joins Production Team of Off-Broadway’s HEATHERS: THE …

The producers of Heathers: The Musical, the new stage adaptation of Daniel Waters‘ iconic 1989 dark comedy film, have announced that The Hasty Pudding Institute of 1770 has chosen Heathers: The Musical as their first foray into producing a New York stage production. Their newest initiative, Hasty Pudding Presents, is a production arm whose mission is to develop the Hasty Pudding franchise by backing performing arts endeavors consistent with its unique 200 year old brand.

Previews for Heathers: The Musical begin on Saturday, March 15, and the show is set to open on Monday, March 31, 2014 – the 25th Anniversary of the film’s release – at New World Stages in New York City (340 West 50th Street). Written by Olivier Award winner and Tony Award nominee Laurence O’Keefe (Legally Blonde, Bat Boy) and Emmy Award winner Kevin Murphy (Reefer Madness, “Defiance”, “Desperate Housewives”), Heathers: The Musical is directed by famed stage and screen director Andy Fickman (Reefer Madness; films: Parental Guidance, She’s The Man), with choreography by Emmy Award winner Marguerite Derricks (Fame, Charlie’s Angels, Austin Powers films). Tickets are now on sale at Telecharge.com/1-800-447-7400.

The Hasty Pudding Institute of 1770’s philanthropic mission is to provide educational and developmental support in all aspects of the performing arts for the underprivileged, to encourage satire and comedy, and to cultivate young talent around the world. The Institute is comprised of The Hasty Pudding Club (the oldest social club in the United States), The Hasty Pudding Theatricals (the third oldest theater group in the world, after the Comédie Française and the Oberammergau Passion Players) and the Harvard Krokodiloes (one of the foremost collegiate a cappella group in the United States). Over the last two centuries, it has grown into a premiere performing arts organization, a patron of the arts and comedy, and an advocate for satire and discourse as tools for change worldwide. Laurence O’Keefe, co-author and producer of HEATHERS, is a graduate of Harvard University and proud alumni of The Hasty Pudding. The cast of Heathers: The Musical will perform during the Pudding’s Order of the Golden Sphinx Gala honoring Producer David Heyman on Monday, March 10, 2014 at Jazz at Lincoln Center’s Frederick P. Rose Hall in New York City. The evening’s additional performances are written and composed by O’Keefe and Nell Benjamin.

“Everything I do for a living I learned by performing, writing and composing with the Pudding and the Krokodiloes, so getting a chance to partner with them again is a thrilling homecoming,” said O’Keefe. “There’s nowhere on Earth like the Pudding. It’s not just a professional incubator for young artists and a theater company that’s been making audiences cheer for decades; it’s a family that teaches everyone it meets how to approach life with laughter and music. HEATHERS continues the Pudding’s greatest traditions: speaking out loud, singing louder, and kicking as high as you can. So I’m over the moon that the Pudding and HEATHERS are taking this step together. I am positively cross-dressing with anticipation.”

“We are thrilled to launch this new initiative to propel the Institute’s mission forward and reach a wider audience,” said Andrew L. Farkas, Graduate Chairman and Grand Sphinx of the Hasty Pudding Institute of 1770. “We are excited to partner with Heathers: The Musical and take our first step in expanding the scope of the Institute’s presence in the arts and entertainment industry.”

“We are thrilled beyond belief that the iconic and legendary Hasty Pudding has joined our merry band of players,” added director Andy Fickman. “HEATHERS plans to give the audience a magical musical treat and there is no better partner in the world to help us deliver that gift than Hasty Pudding!

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